by Ruqayyah | Sep 5, 2023 | Business Ethics, Podcast
Can you think back to a day where you had to hunt, forage and then prepare your dinner all on the same day? Yeah, me neither. We’re truly living in an age of convenience. The things we used to have to work very hard for are now available at the tap...
by Ruqayyah | Sep 3, 2023 | Entrepreneurship
I made a decision recently for my brand, and that is to go back to being “faceless”. You’ve never actually seen my face.. but I slowly became sold into the idea that you need to SEE me to be able to relate to my content or marketing efforts. Until...
by Ruqayyah | Aug 23, 2023 | Brand Strategy
When you need someone to come and unclog your blocked toilet, who do you think of? A plumber, right? Imagine you have a whole page of listings of “Plumbers”. You’ll then go through and maybe pick the cheapest, or the fastest, or the one with the highest rating. But if...
by Ruqayyah | Aug 21, 2023 | Entrepreneurship
You’re probably very well aware of the dilemmas within the world of business ethics. I’ll give a few stereotypical examples: If you buy fast fashion, you’re likely supporting the exploitation of the people who make your clothes. If you buy processed food, you...
by Ruqayyah | Aug 12, 2023 | Case Studies
“Launch your profitable online business without burnout.” Business Coach Brechtje guides her clients through overcoming stress and burnout to build an online business they truly love. She really wanted her audience to feel a sense of upliftment when interacting with...